Ultraviolet Disinfection for High-Touch Hospital Surfaces with Proximity at HITS 2019
This episode is part of our in-depth coverage of the Healthcare Infection Transmission Systems (HITS) Consortium 2019 conference in Buffalo, NY that took place August 6-8th. Check out all our shows from HITS 2019.
Seth Godin
“Don't find customers for your products, find products for your customers.”
That's one of my favorite quotes and it's exactly what Proximity did when they looked across the 1,500 healthcare facilities they were already serving with wall-mounted workstations and medication storage carts. They saw a ton of high-touch surfaces that were not being cleaned regularly and that were likely contributing to the spread of healthcare-associated infections (HAI). This observation led them to launch their UV-CLEAN line of products that automate the sterilization of high-touch surfaces like keyboards in the hospital. It's an automated disinfection device that uses UV-C energy to inactivate microorganisms at the genetic level by scrambling their cellular DNA.
For the curious, here's what that looks like (things get real for this little guy at the 13-second mark):
On this episode, we talk with Steve Reinecke and Jeremy Goza of Proximity. They explain the risks these high-touch surfaces pose to hospital staff and patients, and explain the mechanics behind that risk. It's an interesting approach that stands to raise the baseline for disinfection, and reduce the spread of HAIs. All while nobody's looking.
Steve Reinecke
VP of Business Development and Senior Care, Proximity
Steve oversees Proximity’s International sales and consults with Proximity on USA business development. Steve has over 25 years in the Healthcare and Healthcare IT industry. Steve is a Medical Technologist, a Certified Professional of Health Information Management Systems (CPHIMS) and a long term member of HIMSS.
Before working with Proximity Steve held senior global leadership positions with Ergotron for 18 years. Steve has traveled to over 30 countries creating partnerships and business opportunities as well as speaking at numerous events on how to succeed in getting information into caregivers hands and bringing information to the point-of-care.
Jeremy Goza
CEO, Proximity
Taking the reins from his father, Jeremy joined Proximity in 2004. He oversees all aspects of the day-to-day operations and drives the company’s overall strategy and vision for the future.
He began his career with Andersen Consulting (now Accenture), and worked with Fortune 500 Telecom clients on various IT process improvement projects, as well as system implementation projects in management roles. One noteworthy project his team accomplished was the implementation of a system-wide telephone number forecasting tool, as well as testing and quality control of the client’s DSL ordering system. During his stint there, he rose to a managerial position in the communications and high tech operating group.
Jeremy holds a bachelor’s degree in industrial engineering from Texas A&M University and an MBA from Emory University in Atlanta. He is a member of HIMSS.
About Proximity Systems, Inc.
The leading provider of wall-mounted workstations, secure medication storage stations and UVC self-disinfection technology and devices, Proximity Systems serves more than 1,500 healthcare facilities nationwide. For more than 25 years, Proximity has maintained its commitment to build products in the United States. Go to www.proximitysystems.com for more information. Contact sales@proximitysystems.com or call 800.437.8111 to schedule a product demonstration.
Evaluating a ‘no-touch’ UVC Radiation Device on High Touch Surfaces
Listen to the full interview right here: